Industry minister echoes Shopify calls to boost ambition in Canada

Oct 3, 2024 | 1:35 PM

TORONTO — Canada’s industry minister has thrown his support behind a call from one of Shopify Inc.’s leaders for the country to get more ambitious.

François-Philippe Champagne says the Canadian DNA has to change so that innovators in the country talk more about what they are doing.

If people in the were more vocal about their work, Champagne reasoned Canada’s successes would only multiply because he says the country is already teeming with talent and known as an artificial intelligence leader.

Champagne’s remarks came at the Elevate conference in Toronto, where the tech community has been gathering since Tuesday to discuss trends in the industry and beyond.