By Canadian Press

Sicamous, B.C. riding newfound ‘Old Town Road’ fame til it can’t no more

Aug 2, 2019 | 11:47 AM

SICAMOUS, B.C. — Can’t nobody tell a British Columbia town nothing about how to capitalize from one of its thoroughfares sharing a name with the smash hit song “Old Town Road.”

Sicamous, B.C., Mayor Terry Rysz says about half a dozen Old Town Road signs started disappearing from an intersection a few months ago.

The hip-hop-country track by up-and-coming rapper Lil Nas X and featuring Billy Ray Cyrus was solidly at the top of the charts by then — and still is.

Rysz says instead of cracking down on the sign thieves, the small tourist town in the B.C. Interior looked for ways to spin it into something fun — and maybe even profitable.

The town’s chamber of commerce has printed up 100 Old Town Road signs with its logo and has been selling them for $25 each.

niche amenities

Trio of community park projects advancing in Nanaimo

9h ago

final farewell

Family, friends and fans to gather at memorial for former B.C. premier John Horgan

10h ago

holiday vibes

Grizzlies spoil Clippers' teddy bear toss night

17h ago

Sicamous operations manager Joe McCulloch says the signs are pretty much sold out, but he’s making sure Lil Nas X and Cyrus each get one.  

The Canadian Press