Meal-kit trend grows into $120M industry in Canada
Matthew Richardson decided it was finally time to change his cooking habits.
After moving in with his girlfriend this past summer, Richardson, 36, figured they should put a stop to their frequent eating out and make a real effort to prepare their own meals at home.
But he didn’t know where to start. Elaborate recipes felt intimidating and he had no clue where to look for easy, healthy food that would appeal to both of their tastes.
“She’s a vegetarian, I am not a vegetarian,” says Richardson, who lives in Saint John, N.B.