Fingerlings propel Montreal-based company to Christmas retail success
MONTREAL — Just like for a Christmas cookie, there’s a recipe that goes into the making of a best-selling toy.
Each year, toymakers hope they’ve found the perfect balance of technology, whimsy and price to appeal to children and their parents alike, sending their products racing to the top of the coveted “Hot Toy” lists.
This year, Montreal-based WowWee Canada Inc. appears to have found the magic formula with Fingerlings, a line of animatronic baby monkeys who respond to touch and sound by blinking, chirping, and blowing kisses.
They were released earlier this year and quickly sold out in stores, prompting frantic online searches by parents looking to secure one of the colourful 12-centimetre-long plastic toys in time for Christmas.