Trump ex-staffer shares secret on his core supporters: They’re not who you think
WASHINGTON — A former Donald Trump campaign insider wants to set the record straight on a major story he says the chattering classes missed: It’s about Trump’s core supporters, who they are, and why they’re drawn to him.
It was Matt Braynard’s job to identify these supporters. He led Trump’s data operation in the early primaries, a position that gave him a unique vantage point into an epochal political phenomenon.
The media misdiagnosed it, he says. They focused on economics, education and race — factors Braynard calls negligible.
Braynard says he spotted something else. As he sifted data and learned to predict with 80 per cent certainty whether someone would prefer Trump to his rivals, he noticed a common worldview. He won’t discuss it in detail, but offers hints.